Selling Home Furnishings: A Training Program by Roscoe R. Rau and Walter F. Shaw
"Selling Home Furnishings: A Training Program" by Roscoe R. Rau and Walter F. Shaw is a vocational guidebook written in the early 1940s. The book serves as a comprehensive training manual for individuals engaged in the retail sale of home furnishings, focusing on techniques of salesmanship and the knowledge necessary for success in this field. It addresses both the art and science of effective selling practices in home decor, emphasizing the importance
of understanding customer needs and preferences. At the start of the training program, the authors establish the fundamentals of specialized selling within the context of home furnishings as a rewarding career choice. They underscore the significance of adapting to evolving consumer interests and emphasize that successful sales depend on more than just product knowledge; they require skills in customer engagement, style presentation, and inventory management. The authors also introduce critical concepts such as increasing sales efficiency, establishing personal rapport with customers, and maintaining a perpetual check-up on one's sales techniques to foster ongoing improvement in performance. (This is an automatically generated summary.)
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About this eBook
| Author | Rau, Roscoe R. |
|---|---|
| Author | Shaw, Walter F. |
| LoC No. | e42000117 |
| Title | Selling Home Furnishings: A Training Program |
| Note | Reading ease score: 60.8 (8th & 9th grade). Neither easy nor difficult to read. |
| Credits |
Produced by Richard Tonsing, Juliet Sutherland and the Online Distributed Proofreading Team at http://www.pgdp.net |
| Language | English |
| LoC Class | HF: Social sciences: Commerce |
| Subject | Furniture industry and trade -- Vocational guidance |
| Subject | Selling -- Furniture |
| Subject | Retail trade |
| Category | Text |
| EBook-No. | 49384 |
| Release Date | Jul 7, 2015 |
| Copyright Status | Public domain in the USA. |
| Downloads | 200 downloads in the last 30 days. |
| Project Gutenberg eBooks are always free! | |
