Selling Home Furnishings: A Training Program by Roscoe R. Rau and Walter F. Shaw

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About this eBook

Author Rau, Roscoe R.
Author Shaw, Walter F.
LoC No. e42000117
Title Selling Home Furnishings: A Training Program
Note Reading ease score: 60.8 (8th & 9th grade). Neither easy nor difficult to read.
Credits Produced by Richard Tonsing, Juliet Sutherland and the
Online Distributed Proofreading Team at http://www.pgdp.net
Summary "Selling Home Furnishings: A Training Program" by Roscoe R. Rau and Walter F. Shaw is a vocational guidebook written in the early 1940s. The book serves as a comprehensive training manual for individuals engaged in the retail sale of home furnishings, focusing on techniques of salesmanship and the knowledge necessary for success in this field. It addresses both the art and science of effective selling practices in home decor, emphasizing the importance of understanding customer needs and preferences. At the start of the training program, the authors establish the fundamentals of specialized selling within the context of home furnishings as a rewarding career choice. They underscore the significance of adapting to evolving consumer interests and emphasize that successful sales depend on more than just product knowledge; they require skills in customer engagement, style presentation, and inventory management. The authors also introduce critical concepts such as increasing sales efficiency, establishing personal rapport with customers, and maintaining a perpetual check-up on one's sales techniques to foster ongoing improvement in performance. (This is an automatically generated summary.)
Language English
LoC Class HF: Social sciences: Commerce
Subject Furniture industry and trade -- Vocational guidance
Subject Selling -- Furniture
Subject Retail trade
Category Text
EBook-No. 49384
Release Date
Copyright Status Public domain in the USA.
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